Xbox 360 Innovation

So Bill Gates is giving his keynotes speech at CES 2006, and finishes up with the X360. Talks about sales for a bit, then demos a new game, Fight Night Round 3 (okay, when I say demos, I mean he actually plays against Steve Ballmer on stage). Fair enough. However, when they have finished, he casually mentions that Xbox 360 owners can download the demo right this second. Nice. It isn’t a massive technical innovation, it is simply a marketing one, but a beautiful one. I’m hoping we will start to see more of this at conferences like E3, or even in TV adverts for games.

Slowly getting my head into the working new year, starting to figure out what I am up to. Lots of small tasks to be getting on with now, but it is quite good in that they are all new things, rather than things that have hung around from last year.

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4 Comments

  1. Ooh, wow! I can download demos now can I? What a massive “innovation” that is. Must get a 360 immediately. Cause being able to download demos is something I’ve never done before.

    Now that’s sarcasm.

    In other news, my new keyboard has arrived and it’s very blue and very sexy. Bit like a smurf really.

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